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Wk8 assignment

「SMM」の画像検索結果


Run stats on your personal(Facebook, Blog, LinkedIn, Twitter) sites, instructions will be provided in Moodle. Post a summary of your findings on your Blog.

Blog
I posted 8 articles, and I got 11 comments in total. I got the most comments on Sunday. I learned from case study that the week has the greatest number of views for blogs is Monday. I posted it late at night on Sunday. Therefore, I guess everyone see it on Monday and gave me many comments. Also, I guess that Monday is the beginning of a week and people reset the feeling by reading blogs. Another reason is that people enjoy the weekend and their leisure time and do not have time to access to blogs. I my opinion, the Week 2 post got the highest view because I started posting a link to the article on my blog. Therefore, many people in particular, my friends on Facebook came to see my blog just wondering.

Facebook
I learned that I need to focus on not only "Like" but also "Talking About This" on Facebook. Actually, I have never paid attention to that. "Taking About This" is the number of people who have created a story from your page post.It indicates how well a page is engaging fans, not simply how popular something is, and people care for that. I felt that Facebook is effective tool  because it has the ability to deliver bland's content only to those users with the most potential interest in the bland's product or service.  In other words, we can increase exposure to potential customers by using Facebook. 

VLOG
I got 43 views. I deeply regret that I didn't add English subtitles because my pronunciation was too bad, and I guess audiences couldn't hear and understand what I said.

Twitter
 I think that the strength of using Twitter as a SMM tool is that twitter by nature is public.If you are a marketer and anyone wants to find someone with talking about your products or brands, its very easy for you to target and find them because Twitter has large keywords and hashtags to search. Spreading tweets instantly and sharing them around the globe is also a nature of Twitter and it is a kind of strength as a SMM tool. On the other hand, I think that one major of the weakness of utilizing Twitter for business is that tweets that companies post in public can be held directly against the company. Companies are exposed to malevolent and adverse accounts created by persons whose only purpose is to damage the company's reputation and impression.

LinkedIn 
I've heard of the name "LinkedIn", but I've never used it before because I think LinkedIn is not popular in Japan. However, I found that LinkedIn is a effective tool to stay up-to-date with the news from my industry or field of interest. This is a primary benefit it keeps me in the current loop, indicates upcoming trends or significant ideas, and provides a ripe stomping ground for sharing experiences and advice among experts surrounding topics that are important to the business. 

Comments

  1. Good job! I didn't know you can add subtitles to the video! don't worry about your English , you speak a second language and that is good :)

    ReplyDelete
  2. Hi Mayu!

    I agree that Monday, being the first day of the (working!) week, is the time when people visit your blog in search of interesting articles, seeking a way to make this time go by in a better fashion!

    Posting a link to your blog on social media networks is a marvelous way to ensure that all of your followers are up to date on your most recent publications; and this also allows fans to share your entries and attract even a greater audience to this site.

    ReplyDelete

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